After a good day of rolling in the grass, digging in the dirt, romping through mud, or pond scum swimming, a pup just needs ... a bath. But not any old shampoo will do! Because dogs' coats come in all sorts of lengths, textures and densities-to say nothing of the skin type underneath. That's why the folks at Rocco & Roxie set out to create the bath time equivalent of a customized day at the spa. To use, simply work a little shampoo into your dog's wet coat, lather up, and massage in. Give them a good scratch behind the ears while you're at it. Then, rinse completely. Towel dry or whole body shake? Yeah, you might want to stand back just a little.